[협회소식]The Asia Pacific PR Awards 2008

2008-07-01
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Editor’s introduction
Now in its eighth year, the Asia-Pacific PR Awards represent the highest accolade in the public
relations industry, honouring the very best that the region has to offer.
Reflecting the remarkable diversity of audiences across Asia-Pacific, the awards shine
a spotlight on the campaigns and research that define cutting-edge thinking, and the
communicators and agencies that are driving the industry forward.
The judging panel is again largely comprised of leading professionals from the in-house
ranks, representing a formidable breadth and depth of expertise. The judges will ensure that
entries are analysed and selected according to a demanding set of criteria.
This year, we have refined several entry categories to reflect the changes that are sweeping
through the communications landscape. In particular, a new award recognises corporate
environmental responsibility, demonstrating the critical importance of sustainable thinking to
the public relations industry.
It also gives Media tremendous pleasure to again call for entries to the Asia-Pacific PR
Student of the Year category, in association with Weber Shandwick.
The Asia-Pacific PR Awards set a valuable benchmark for the industry, and have also
become marketing tools in their own right, generating press coverage and attention across the
region.
Good luck and best wishes.



General entry rules and information

The Asia Pacific PR Awards
Haymarket Media’s Asia-Pacific PR Awards are the industry’s foremost recognition of
excellence, attracting entries from all over the region and recognising the campaigns, agencies
and individuals that define the cutting edge of work in the public relations arena. The gala
awards presentation dinner has grown to be the premier event in the PR calendar.

The awards presentation
Award winners will receive a trophy which will be presented at the Asia Pacific PR Awards
dinner in Hong Kong. For further information about the awards dinner, please contact Iris Mui
on: Tel: (852) 3175 1912 Email: iris.mui@haymarketasia.com.

Who can enter?
The awards are open to PR consultancies, solo practitioners and in-house departments from
all countries in the Asia-Pacific region (including Australia, Japan and New Zealand).

Eligibility period
Except where indicated, submissions should relate to the period between September 1, 2007
and August 29, 2008.



The judging
The awards will be independently judged by a panel of at least 12 leading
senior PR practitioners from agency and in-house environments. The
judging panel will be selected by Media’s editorial team and great care
is taken in selecting a jury comprising the right balance of specialist
knowledge, experience and objectivity. Strict guidelines are designed to
eliminate vested interest or breaches of rules of entry. Confidentiality is
key to the judging process, with judges discussing the entries but scoring
independently and confidentially. Judges will vote in a secret ballot for the
prestigious Campaign of the Year Award, and for the Gold Awards.
Entrants will be notified by email if they are a finalist in the second week of
October 2008.


Entry fees
HK$ US$
Standard entry fee 975 125
Late entry fee (for entries received after Friday, August 22) 1,200 155
Entry fees
HK$ US$
Standard entry fee 975 125
Late entry fee (for entries received after Friday, August 22) 1,200 155
Entries may be withdrawn at any point up to September 5, 2008 upon
written request. Please note, however, that entry fees are nonrefundable.
No refunds will be given for wrong, disqualified or withdrawn entries.
Entries unpaid by Friday, September 12, 2008 may be disqualified.



Dates and Deadlines
Entry deadline: Friday, August 22, 2008
Late entry deadline: Friday, August 29, 2008
Awards Presentation: November 2008
Entries should be sent to Iris Mui
Asia Pacific PR Awards 2008
Haymarket Media Ltd.
23/F, The Centrium
60 Wyndham Street
Central
Hong Kong

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COPYRIGHT ©2017 KOREA PR. ALL RIGHTS RESERVED.

한국PR협회  |  04554 서울특별시 중구 퇴계로 173 (충무로3가) 남산스퀘어 14층

전화번호 : 02-3406-2875  |  팩스번호 : 02-2273-9277  |  문의메일 : kpra2001@hanmail.net 

COPYRIGHT ©2017 KOREA PR. ALL RIGHTS RESERVED.